Garritz International helps organizations turn marketing complexity into clear decisions by connecting wayfinding, creativity, media, consumer data and technology into a single system built around outcomes.
Most organizations experience marketing as a set of disconnected vendors, each optimizing their own piece. The cost isn't inefficiency. It's incoherence.
We connect wayfinding, creative work, media investment, consumer data infrastructure and applied technology into a single operating system for marketing decisions.
A diagnosis of the business, the category, and the real complexity behind the challenge.
Wayfinding, creative, media, consumer data and technology defined as a single system.
The system goes live, with creative, media, martech and automation working together.
Shared measurement from day one, so we know which decision drove which outcome.
Technology
Garritz Marketing Cloud is the technology layer behind our consulting work, connecting consumer data, media and automation so that strategy doesn't stall at the handoff to execution.
Part of the Garritz ecosystem Learn about the technology →Synthetic buyer personas built on real signals: how they think, what they care about, what drives the decision, ready to activate in one click.
Real-world location and behavior mapped to socioeconomic and affinity consumer data across Mexico, the US and Europe.
POI-level footfall, dwell time and competitive visitation, refreshed daily from 650M monthly mobile signals.
Scene-by-scene, persona-lens video analysis that shows how a creative will land before it goes to media.
One click sends audiences to programmatic, Meta, TikTok, DOOH and CTV. No manual integration required.
A founding member of the AdCP open standard. AI agents can query GMC's consumer data directly via MCP, with no API keys or exports needed.
The same tools we use to plan and measure campaigns (device movement, location intelligence, applied technology) also produce proprietary studies the industry can act on. This isn't a survey. It's a census of behavior.
The seven cuts that change an investment decision. The Mexican department-store market measured from the real movement of 2.7 million devices: 8 brands, 3,777 stores, identical criteria, June to August 2026.
A way of understanding complexity, technology and progress, turned into wayfinding, creative work, media, consumer data and technology that organizations can actually put to use.
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